An economy capable of producing far more than is needed is dependent on persuading consumers to buy far more than they need. |
Examples:
- People bought far fewer of the over-processed, over-packaged and over-priced foods and other goods offered at our supermarkets and malls, goods that are transported from all over the world and often harvested or produced by workers living on slave wages. Pre-WW II generations raised as much of their own food and even sewed as many of their own clothes as possible.
- Milk, soda and other beverage bottles were routinely returned to the store for recycling, where they were sent back to the plants from which they came to be washed, sterilized and refilled, over and over again. And buying drinking water in disposable plastic bottles would have been unthinkable.
- Brown paper grocery bags were reused for such things as garbage bags, shelf liners, wrapping paper or as covers for school textbooks.
- People walked more, limited their shopping to a weekly trip to town, and didn't rely on multi-horsepower vehicles for frequent errands or shopping trips.
- Cloth diapers were used instead of the disposable ones now seen as a necessity. Clothes were dried on a line, utilizing wind and solar energy instead of 220-volt driers.
- By using highly efficient wringer washers, the same water was often used for more than one load, with the dirtiest work clothes always washed last. Rinse water was often reheated to wash some of the everyday clothes, and homemade laundry soap made as a byproduct of home butchering projects was often used for a detergent.
- Children wore hand-me-down clothes from their older siblings or cousins, and often wore the same outfits to school or elsewhere until they needed to be laundered.
- Most meals were prepared from scratch with home or locally grown produce, and were served at family tables without the distraction of television or cell phones replacing family interaction.
- Lawns were small and kept trim by push mowers that helped provide lots of exercise without a need for expensive workout equipment.
- Even writing pens were refilled with ink, ball point pens had replaceable ink cartridges, and razors had replaceable blades.
- Socks were darned and other clothes were patched and mended as long as possible.
- People adapted to warm weather without air conditioning, and in the absence of thermostat controlled central heating systems, kept themselves warm around their cooking stoves and Warm Morning heaters. On cold nights they simply added more blankets to keep themselves comfortable.
Needless to say, not everything about the good old days was all that great. But when it comes to reducing, reusing, or recycling, they did far more to help save the planet than the generations that have followed them. They thrived on reclaiming, refurbishing, restoring what they had, along with resisting buying so many of the things we have come to see as necessities.
Well written, Harvey. When we were growing up in 1950-70s, this living would have been evident with grandparents and parents. Hand-me-downs, darning clothes, limited buying, push mowers for small yards, comforters at night (one country with no name for them called'MCC comforters 'Mennonites'). An older person in our community had worked for NASA maintenance and proudly shared about his thrift there. He was able to save pennies by little 'inventions' and re-uses. Pennies for NASA! Bob and Bessie Hahn Schaefer were able to build a Dutch Colonial house, raise four children and retire to VMRC Village. Hard work and careful stewardship.
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